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About:-
Son of Sardaar, also known by the abbreviated form SOS, is a 2012 Bollywood action comedy film directed by Ashwni Dhir. The film features Ajay Devgan, Juhi Chawla, Sanjay Dutt and Sonakshi Sinha in lead roles. Salman Khan also appears in a cameo role, and a song sequence. The film released on 13 November 2012. Whilst having competition with the Yash Raj film Jab Tak Hai Jaan, Son of Sardaar managed to do excellent business at the box office worldwide. Box Office India rated Son of Sardaar as Hit in India, and did reasonable business in the Overseas Markets.
Plot:-
The story revolves around two families, whose leaders had killed each other many years ago. Two sons from the family left, Jaswinder Randhawa and Balwinder Singh are sworn enemies. Jaswinder has hidden in London, whereas Balwinder is waiting for his return in Punjab so he can take revenge for the death of his father. Now in modern day, Jassi Randhawa (Ajay Devgan) is an unemployed good-for-nothing who receives a letter from the Punjab Government concerning about buying his property in Punjab. To finalize and sell the property, Jassi leaves for Punjab. On the train, he meets & falls in love with Sukhmit (Sonakshi Sinha), who leaves at her station. In Punjab, Jassi accidentally hurts Billu (Sanjay Dutt), and seeing he is new to the area, Billu invites Jassi to his home, where he treats Jassi like a God. There, Jassi realizes that Billu is Sukhmit's brother. Soon enough, it turns out that Billu is actually Balwinder Singh, and realizes that Jassi is short for Jaswinder. However, Billu's family has one rule, a guest in the house should never be disturbed. Now, Billu must wait for Jassi to leave the house in order to kill him, but Jassi finds out, and comes up with a hilarious plan to foil Billu's shenanigans.
Cast and Crew:-
- Ajay Devgan as Jaswinder Randhawa (Jassi)
- Sanjay Dutt as Balwinder Singh Sandhu (Billu)
- Juhi Chawla as Pammi
- Sonakshi Sinha as Sukhmit (Sukh)
- Juhi Chawla as Pammi
- Salman Khan as Pathan Singh (extended appearance)
- Puneet Issar as Inspector Sardar
- Mukul Dev as Tony
- Vindu Dara Singh as Titu
- Tanuja as Bebe
- Arjan Bajwa as Bobby
- Sanjai Mishra as Club Owner in London
Development
Son of Sardaar is a loose remake of Telugu film Maryada Ramanna directed by S. S. Rajamouli. On an interview, director Ashwni Dhir replied that it was only the plot that was remade, the rest was changed.Production
30 crore (US$5.46 million) is spent on making the filmThe Punjabi Cultural Heritage Board raised some disagreements due to some objection regarding certain scenes and dialogues of the film. The producer and lead actor Ajay Devgn understood the objections and edited the scenes of the film. "The creativity of the film has not been affected in any way. Every film is rectified, sometimes it's made even better," said Devgn during press conference. "The objectionable things were very small. The writer and director of the film is Punjabi and we took care of things. Even the guy who tied my turban was from Punjab", he added.
Marketing
Son of Sardaar actors Ajay Devgn, Sanjay Dutt and Sonakshi Sinha promoted the film on the sets of Big Boss, hosted by Salman Khan in October 2012.[14][15] Ajay and Sonakshi also promoted the film at Indian Grand Prix, Buddh International Circuit on October 28, 2012.[16][17]The main theatrical trailer of nearly 2:23 minutes featuring the film's title was released on July 19, 2012 through Viacom 18 Motion Pictures' official YouTube channel. It received 3 million views till November 2012. The marketing of the film also involved public appearances by Ajay and Sonakshi in a Kaun Banega Crorepati episode, with prize money going to Salman Khan's charity Being Human, which was aired on November 18, 2012 on Sony TV.[18][19][20][21][22] Ajay Devgn and Sonakshi Sinha were celebrity guests to promote their movie Son of Sardar in Diwali special episode of 'Hero Sa Re Ga Ma Pa 2012' on 10 November 2012 at 9 PM.[23] The creators of the Son of Sardaar have released a set of images with Ajay Devgn's character Jassi posing at several well known landmarks around the world-Niagara falls to Big Ben in London to the tallest building in the world - the Burj Khalifa in Dubai,and Sydney opera house.[24] Special screening of Son of Sardaar was organised in Mumbai on November 9, 2012.[25] Ajay Devgn and Sonakshi Sinha promoted the film in Patna.[26] A special screening of 'Son Of Sardaar' was done for members of Indian cricket team.[27]
Release
Son Of Sardaar released in 2000 screens in India and 350 screens in Overseas.[12][28][29][30] Son of Sardaar got 300 more screens in second week.[31][32]Controversy
Two weeks before Diwali, Ajay Devgn sent an intimation notice to Yash Raj Films through their lawyer at the Competition Commission of India. The notice accused Yash Raj Films of monopolistic business practices and stated that they used "their dominant position in the Bollywood film market" to secure many high quality single-screens for their release Jab Tak Hai Jaan.[33] Yash Raj Films responded by saying that they were shocked and questioned Devgn's motives. The studio also dismissed Devgn's claim that high quality single-screens were unavailable by pointing out that they had only booked 1,500 single-screens for Jab Tak Hai Jaan out of the 10,500 available in India. The studio added that Ajay could have changed the release of his film as Yash Chopra announced on June 27, 2011 Jab Tak Hai Jaan would come out on Diwali 2012. Ajay announced the date of Son of Sardaar on May 29, 2012 and finalized distribution deals on October 4, 2012. He had a year to avoid a simultaneous release. Lastly, Yash Raj Films stated it was unfair to say they were in a dominant position. The studio only released a handful of films in 2012 while the makers of Son of Sardaar, Viacom 18 and Eros International, released dozens the same year.[34]After the statement made by Yash Raj Films, Ajay Devgn responded by saying he only managed to book 600 single-screens for Son of Sardaar and would take legal action if not allotted more. He also denied having anything against Shahrukh Khan and said that distributors cannot be allowed to enter into an arrangement which adversely affects competition. Yash Raj Films entered into a tie-in arrangement with exhibitors that made it compulsory for them to show an untitled Yash Chopra film on Diwali and keep it in cinemas for at least two weeks thereafter. Devgn claimed that this violated provisions of the 2002 Indian Competition Act.[34][35] Senior film critic Vinod Mirani said that YRF's move of blocking single screens may not help much. “Single screens watchers will have more affinity towards an action film such as SOS. Moreover, JTHJ's length and the fact that music has still not picked up, will not go down well with the movie goers." [36] The Competition Commission dismissed the case against Yash Raj Films on 6 November 2012.[37] Ajay Devgn has appealed to Competition Appellate Tribunal after rejection of petition against Yash Raj Films.[38] The Competition Appellate tribunal bench headed by chairman Justice V. S. Sirpurkar refused Ajay's stay against Jab Tak Hai Jaan but stated that the case against Yash Raj Films will be reviewed again. Both films will release on November 13, 2012.[39][40]
Critical reception
India
| Professional reviews | |
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| Source | Rating |
| BollywoodHungama |   |
| Zee News | |
| The Times of India | |
| DNA India | |
| India Today |  |
| Filmfare | |
| Rediff | |
| CNN-IBN | |
| Hindustan Times | |
| IBNLive | |
| NDTV | |
 indicates that the given rating is an average rating of all reviews provided by the source |
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